Business Directory

If Data isn’t up-to-date, It’s Not Accurate for B2B Marketing and Sales

Ontario business directory

In a fluctuating economy an Ontario business directory is an exceptional tool for companies trying to conduct B2B sales and marketing across the province. But what if those businesses have switched addresses, undergone staff changes, or even closed their doors? Accessing an online business contacts directory that contains out-of-date information is a complete waste of time and effort. Subscribing to a credible Canada company directory like Scott’s Directories is one way to ensure your team is accessing the best available information.

In a world shaped by technology, it’s clear that data has the potential to become your sales team’s most valuable marketing resource. A comprehensive source of completely up-to-date information on the businesses you want to target in your B2B efforts is critical to making that happen. Subscribing to a Canada company directory that includes full lists of contacts and business information drastically reduces your lead generation time. Your staff will no longer be tasked with endless and mind-numbing cold calling. Data-driven marking helps your team develop the insights required to make qualified decisions on how to conduct your B2B marketing and target the segments you want to target. It’s a core strategy of successful marketing teams no matter what product or service you’re trying to sell through your B2B efforts.

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Contact:

Scott’s Directories Attn: Customer Service,
565 Orwell Street, Unit D,
Mississauga,
ON L5A 2W4
Phone: 1-844-402-2076
Email id: sales@scottsdirectories.com

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Corporate Database

Why Audience Segmentation is Important?

corporate database

A corporate database made available to your sales and marketing teams via 24/7 online access is an amazing tool to assist you in your B2B marketing strategies. Where it is most helpful is determining lucrative targets through effective audience segmentation, and no corporate directory is better at helping achieve those goals than Scott’s Directories.

Why is audience segmentation important? For starters, it helps to improve communication of the marketing objectives your team wants to achieve. Dividing huge volumes of audience data into smaller, workable data sets is the ultimate goal of audience segmentation initiatives. Accessing a credible corporate business directory will no doubt give your team ample statistical information with which to work. However, segmenting that audience of a particular marketplace is critical to determine the characteristics, wants and needs that align with your B2B strategies. Segmenting the audience ensures you are developing the right target customer; developing a composite of the perfect customer helps sales and marketing teams plan more efficiently, with laser-sharp product development, pricing strategy, promotion and distribution plan. A corporate database that provides you with information is just one part of the process; narrowing the search and segmenting the audience to refine your data is truly the “devil in the details.”

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Contact:

Scott’s Directories Attn: Customer Service,
565 Orwell Street, Unit D,
Mississauga,
ON L5A 2W4
Phone: 1-844-402-2076
Email id: sales@scottsdirectories.com

Business Directory

Broaden your research with a national business directory

Canadian business directory

Take away the high-security, the diplomatic immunity and the protestors, and you’ll see that consulates and embassies are just like any other organization: they may need supplies, renovation work, janitorial products or foreign investment advice. A national business directory like the one offered by Scott’s Directories is an incredible resource for people working inside those organizations – and also for companies like yours that would like to develop some B2B relationships with such unique and operations that could be lucrative clients.

Canadian business directory is an incredible wealth of information, not just for foreign nationals seeking data to gain a better understanding of the Canadian industrial landscape, but also for Canadian companies looking to conduct research and analysis for their own strategic planning and lead generation. Take people working in the financial sector for example.

Read the full story here

Contact:

Scott’s Directories Attn: Customer Service,
565 Orwell Street, Unit D,
Mississauga,
ON L5A 2W4
Phone: 1-844-402-2076
Email id: sales@scottsdirectories.com

Business Directory

Sales Productivity: An informative Guide for Your Business Requirements

Successful sales people are critical to the overall financial success of your business. When they’re making money, chances are you’re making money too. Empowering sales people with effective sales research tools – like an online business contacts directory – is the responsibility of effective sales managers. Consider arming your team with high-calibre ammunition in the form of the best business contacts database on the market: Scott’s Info, a service of Scott’s Directories.

business contacts directory

In today’s competitive B2B sales market, digital data is the lifeblood of the modern sales and marketing team. The quality of that data and how teams put it into action will determine their success and yours success going forward. Sales and marketing should always go hand in hand. When sales are down, fingers get pointed: sales is told to close more business, marketing is told to generate more leads. By giving your sales and marketing team access to a company contacts database like the one available through Scott’s Info, you’re giving them a tool that can instantly help increase productivity. Any good sales rep will embrace the data found in a comprehensive online business contacts database, which is there to help teams start to generate more leads and more calls. More calls will naturally translate into more sales, and more sales always looks good when you’re a sales manager overseeing a team of underperformers.

Read the full story here…

Contact:

Scott’s Directories Attn: Customer Service,
565 Orwell Street, Unit D,
Mississauga,
ON L5A 2W4
Phone: 1-844-402-2076
Email id: sales@scottsdirectories.com

Business Directory

How To Choose The Best Among Many Online Business Directories?

business directories

Digital dating makes choices easy. You either swipe left or swipe right as part of a process to help you find the best choice for your needs. Digital business directories found on-line take a lot more careful consideration. True, just like online dating, you’re not instantly married to any unfortunate ill-informed choice you might make under pressure or out of frustration. When you’re searching for the right business directory sites to help improve your business, however, there’s really only one clear choice. Scott’s Info, a service of Scott’s Directories.

Not all business directory database services are created equal. For every VHS-equivalent, there’s bound to be plenty of BETA versions in the digital spectrum of online business directories. When it’s your responsibility to find the right one to help your sales and marketing teams generate leads, you need to be sure the service you’re buying into has all the features you’re looking for. For example, do the business directory sites you’re considering offer simple and flexible database access? That seems like a feature that would come standard with even the most basic business directory database; however, ease of site navigation is critical to the user experience.

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Contact:

Scott’s Directories Attn: Customer Service,
565 Orwell Street, Unit D,
Mississauga,
ON L5A 2W4
Phone: 1-844-402-2076
Email id: sales@scottsdirectories.com

Uncategorized

Important Information to Consider When Choosing a Business Database

corporate business directory

You’ve done your internal strategic planning. You’ve recognized the need to utilize a corporate business directory as a tool to enhance your sales and marketing tactics. The question is, how do you choose the right business database? For starters, you can follow the recommendation of this blog and use Scott’s Info, simply the most effective B2B business directory currently available online.

It’s always important to complete your due diligence before deciding on subscribing to a corporate directory service. For starters, you need to be sure the directory offers a comprehensive data source. Your business has specific needs, so you’ll want to make certain that any corporate business directory you are considering can deliver the information you need for credible lead generation. Another important aspect to consider is the parametres laid out for the licensing of the service. Does the service provide you with flexibility to customize the information you want to download from the platform. There’s no reason to pay for an entire suite of services and information if you have a very narrowly targeted data need. Otherwise, you’re just wasting money and potentially the time of your sales and marketing teams.

There are two other important factors to consider when choosing a B2B business directory as a lead generation tool for your marketing team.

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Contact:

Scott’s Directories Attn: Customer Service,
565 Orwell Street, Unit D,
Mississauga,
ON L5A 2W4
Phone: 1-844-402-2076
Email id: sales@scottsdirectories.com